About me

Like many good things, Seed & Story began in a season of change — becoming a mum, stepping away from full time work life, and wanting to build something that felt more meaningful.

I didn’t want to chase growth just for the sake of it. I wanted a business that felt calm, intentional, and deeply human — and to support others doing the same.

Seed & Story is for the founders with big ideas and busy minds. For the business owners wearing all the hats. And for the agencies who need a strategic partner they can rely on — someone who gets the ins and outs of Meta Ads, paid media, and performance-led marketing.

It’s never been about doing more. It’s about doing what matters — with clarity, connection, and a marketing strategy that actually works.

A woman with dark, wavy hair smiling, wearing a brown blazer, black top, black pants, and brown and white sneakers, standing in a bright room with large windows and green plants.

My values

  • Honesty always

    Straightforward advice, realistic goals, no overpromising.

  • Built on Trust

    Partnerships that last, grounded in reliability and respect.

  • Calm Over Chaos

    Clear strategies that remove stress and bring focus.

  • Purposeful Growth

    Sustainable, intentional progress that feels right for you.

  • Open-Book Marketing

    No secrets — you’ll always know the “why” behind the work.

What it’s like working with me

As a small business, we were fairly new to Meta advertising and honestly didn’t know where to start. Christine came in with a calm, patient approach and a wealth of knowledge that immediately put us at ease. Thanks to Christine’s expertise, we saw a significant increase in both website sessions and sales. Her campaigns were thoughtfully planned, highly data-driven, and consistently delivered strong results.

—Karen & Sam Brewshea - Amarra Group

I was feeling a little unsure about Facebook ads, but felt so much better after a strategy session and brainstorm with Christine. We mapped out the plan, she set up the campaigns, and now I actually feel confident about what we’re doing and where we’re heading. It feels good to have clarity and a clear direction. I’m so glad to have Christine in my corner!

—Darby Lyndon - Brand Strategist

Christine supported our agency with Meta advertising across multiple client accounts. She brought a thoughtful, strategic approach to our paid advertising clients and took the time to understand each brand's tone and past campaigns. During her time with us, she contributed creative ideas, wrote engaging ad copy, and continuously maintained our clients ad accounts to ensure consistent results. We really appreciated her communication, responsiveness, and care for the work she delivered. Thank you so much for your support Christine!

— Ellie Rockstro - Frank Agency

Contact us

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